Last updated: March 2026
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, smartphone) when you visit a website. They are widely used to make websites function properly, enhance the user experience and provide information to website operators. Cookies can be "persistent" (remaining on your device until they expire or you delete them) or "session" cookies (deleted when you close your browser).
In addition to cookies, we may use similar technologies such as web beacons, pixel tags and local storage. These technologies serve similar purposes to cookies and are covered by this policy. References to "cookies" in this policy include these similar technologies unless otherwise stated.
2. How We Use Cookies
TopUKPortal uses cookies for the following purposes:
2.1 Strictly Necessary Cookies
These cookies are essential for the basic operation of the Site. They enable core functionality such as remembering your cookie consent preferences. Without these cookies, certain features of the Site may not function correctly. These cookies do not collect information that identifies you personally.
- cookiesAccepted — Records your cookie consent preference (accepted or declined). Stored in localStorage. Persistent until manually cleared.
2.2 Analytics Cookies
We use analytics cookies to understand how visitors interact with the Site. These cookies collect information about which pages are visited, how long visitors spend on each page, how users navigate between pages and whether any error messages are encountered. The data collected by analytics cookies is aggregated and anonymised, meaning it does not identify individual users.
We may use the following analytics services:
- Google Analytics — Uses cookies such as _ga, _ga_*, and _gid to distinguish unique users and track session information. These cookies expire after varying periods, typically between 24 hours and 2 years. Google Analytics data is processed in accordance with Google's privacy policy. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
2.3 Affiliate and Tracking Cookies
When you click on a link to a third-party casino website, an affiliate tracking cookie may be placed on your device. This cookie is used to attribute the referral to TopUKPortal for commission purposes. Affiliate cookies do not contain personally identifiable information; they typically store a referral identifier and a timestamp.
- Third-party affiliate cookies — Set by our affiliate partners when you click through to a casino website. The specific cookie names, purposes and expiry periods vary by partner. These cookies are governed by the respective affiliate partner's privacy and cookie policies.
2.4 Functional Cookies
Functional cookies enable enhanced functionality and personalisation, such as remembering your preferences for future visits. These cookies may be set by us or by third-party service providers whose services we have integrated into the Site.
- Font loading preferences — Google Fonts may set cookies or use local storage to optimise font delivery performance.
3. Third-Party Cookies
Some cookies on the Site are set by third-party services rather than by TopUKPortal directly. We do not control the cookies set by third parties and are not responsible for their use. Third-party cookies on this Site may include:
- Google Analytics: Analytics cookies used to measure Site traffic and usage patterns.
- Affiliate tracking services: Cookies set when you click through to casino partner websites.
- Google Fonts: May use cookies or similar technologies to deliver web fonts efficiently.
We encourage you to review the privacy and cookie policies of these third-party services for more information about their use of cookies.
4. Managing Your Cookie Preferences
You have several options for managing cookies:
4.1 Cookie Consent Banner
When you first visit the Site, you will see a cookie consent banner that allows you to accept or decline non-essential cookies. Your preference is stored in your browser's localStorage and will be remembered for future visits. You can change your preference at any time by clearing your browser data and revisiting the Site.
4.2 Browser Settings
Most web browsers allow you to manage cookies through their settings. You can typically configure your browser to:
- Block all cookies
- Block only third-party cookies
- Delete cookies when you close the browser
- Accept or reject cookies on a site-by-site basis
- Be notified when a cookie is set
Please note that blocking or deleting cookies may affect the functionality of the Site and other websites you visit. Instructions for managing cookies in popular browsers:
- Google Chrome: Settings > Privacy and Security > Cookies and other site data
- Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Microsoft Edge: Settings > Cookies and site permissions > Manage and delete cookies and site data
4.3 Google Analytics Opt-Out
You can opt out of Google Analytics tracking specifically by installing the Google Analytics Opt-out Browser Add-on, which is available for most major browsers. This add-on prevents the Google Analytics JavaScript from sharing information with Google Analytics about visit activity.
4.4 Do Not Track Signals
Some browsers offer a "Do Not Track" (DNT) setting that sends a signal to websites you visit indicating that you do not wish to be tracked. There is currently no universal standard for how websites should respond to DNT signals. We currently do not respond to DNT signals, but we respect your privacy choices through the cookie management options described above.
5. Data Protection
For information about how we protect your personal data, including data collected through cookies, please refer to our Privacy Policy. Our privacy practices comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
6. Children
The Site is not intended for individuals under the age of 18. We do not knowingly use cookies to collect data from children under 18. If you are a parent or guardian and believe your child has accessed the Site, please contact us and we will take steps to remove any data collected.
7. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in technology or changes in applicable laws and regulations. When we make changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about our use of cookies.
8. Further Information
For more general information about cookies and how they work, you can visit the following independent resources:
- AboutCookies.org — Comprehensive information about cookies, including how to manage and delete them.
- AllAboutCookies.org — Detailed explanations of different types of cookies and privacy-related topics.
- ICO Cookie Guidance — The UK Information Commissioner's Office guidance on cookies for consumers.
9. Contact Us
If you have any questions about this Cookie Policy or our use of cookies, please contact us:
Email: privacy@topukportal.com